Guides, playbooks, and articles on crypto marketing, market making, and Web3 growth.

Crypto market making is the continuous practice of quoting bid and ask prices on an exchange to provide liquidity for a token. A market maker keeps the spread tight, the order book deep, and price discovery fair. For token projects, professional market making prevents slippage, supports exchange listing requirements, and signals credibility to institutional buyers. BlockAI provides AI-powered market making across 120+ CEX and DEX venues with no token custody required.

The due-diligence guide crypto founders wish they had before signing with the wrong market maker. Red flags, contract structures, and questions that reveal the truth.

Not all crypto market makers are built the same. Here are 7 essential questions every token project should ask before signing a market making contract — so you protect your treasury and get real liquidity.

A true story from inside a chaotic token launch — covering liquidity traps, incentive failures, and what crypto builders learn the hard way.

Liquidity is what makes a crypto market usable or unusable. Without it, trades slip, prices jump, and users quietly leave. This guide explains what Liquidity as a Service really is, how it works in crypto markets, and why exchanges rely on it to build stable, scalable trading environments.

Most token launches don’t fail because of bad code. They fail because liquidity breaks early. This piece breaks down how market making works for token launches in 2026, what founders often misunderstand, and how incentives between projects and market makers shape price, trust, and adoption.

Do market makers manipulate crypto prices? Some do. Most don't. Here's how to tell the difference between legitimate liquidity providers and bad actors — and how to protect your project.

Market making is one of the most misunderstood concepts in crypto. Done right, it protects your token's liquidity and creates stability. Done wrong, it drains your treasury. Here's what every founder needs to know.

A brutally honest guide for crypto and Web3 founders. Most founders don't realize they picked the wrong market maker until the liquidity is already gone.