Topic cluster
IDO preparation, TGE planning, exchange listing strategy, and post-launch growth tactics.
Incentiv's CENT fell 53% from its listing-day high — under its 2024 seed price within 48 hours. Robinhood Chain meme volume down 96% from its $443M peak. This week's launch data, and the founder takeaway.
CoinGecko data from 18.67M token launches shows 80% stop trading within two days. We break down the crypto marketing strategy behind Hyperliquid, ASTER and edgeX — and the 6-week pre-launch playbook that separates winners from the graveyard.
Most token launches fail because of these seven deadly GTM mistakes. Learn why 85% of 2025 TGEs are underwater and how to build retention that actually lasts.
TROVE's catastrophic 95% crash in 24 hours shows exactly what happens when you raise $11M+ then launch with zero buying pressure and poor liquidity strategy.
Web3 fundraising isn't what it used to be. VCs now expect MVPs, traction, and proper data rooms - not just decks and dreams.
Most token launches don’t fail because of bad code. They fail because liquidity breaks early. This piece breaks down how market making works for token launches in 2026, what founders often misunderstand, and how incentives between projects and market makers shape price, trust, and adoption.
